How are we Different?
Who is this master for:
The admission requirements include the possession of a three-year degree or a master’s degree issued by Italian universities, preferably with an economic-business, marketing or communication path.
Foreign students can enroll in the Master’s if they have a degree equivalent to the Italian first-level degree (bachelor) or higher, and legally recognized by the ANVUR system.
Profile and Professional Opportunities
The Master in Digital Marketing is designed for both current and aspiring marketing professionals, offering a comprehensive curriculum covering general marketing theory alongside contemporary digital marketing techniques. It encompasses major disciplines in marketing, advertising, and promotion within a global context, while also delving into new technologies and advanced marketing tools.
Students gain insights into consumer psychology, marketing strategy, people management, digital branding, social media, and advertising with new media. Combining traditional marketing principles with a focus on digital strategies, students develop a versatile skill set.
Numbers of BCBT and Marconi
Years in operation
Courses in Berlin
Industry partners
Active students
Master in Digital Marketing
Summery of the program-
Study in Berlin
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Duration 1 year (12 months)
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Total Credits 60 or 90 Credits
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Degree from University Marconi
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Master Universitario di primo livello / secondo Livello